How we helped the cleaning company shine online

Sophia’s Städ och Service provides cleaning services for both private and corporate clients. They operate across a wide geographic area including Eskilstuna, Strängnäs, Mariefred, Nykvarn, Södertälje Municipality, Botkyrka Municipality, and throughout the Greater Stockholm area.

Home and office cleaning are services that are typically requested locally, close to where the job is performed. With strong local visibility in search results, the chances increase that customers will find them at exactly the right moment, when they are actively searching for cleaning services.

— Topborn has managed to elevate our website to where we want it on Google, namely top rankings which is an amazing achievement, says Sophia Remmo, CEO.

The collaboration began in early 2023, and together with Sophia, we early on identified the most important areas and services for the company’s visibility — those that benefit the business the most.

By carefully analyzing relevant keywords, improving the website’s content and technical structure, and implementing an effective off-page strategy, we have strengthened Sophia’s Städ och Service’s visibility on Google.

The result is broader reach with more keywords, higher rankings in search results, and an increased flow of visitors. This, in turn, has contributed to more potential customers and a stronger digital presence.